As a former professor at the University of Michigan Ross School of Business for 20+ years, I can tell you that personalized education is a big thing. Every student has questions that they want answered. Special questions, just for them, right now.

And when these students had projects, they wanted me to answer their questions...but they would have to bring me up to speed on their particular project—what work they had done, what they had written, where they were confident, and where they were struggling. At that point, I could give them a useful answer.

With an AI chatbot as your instructor, you can get fantastic answers to your particular questions right now! And you never have to wait for office hours.